2014.09.02 【英译中】 shopping music

发表于:2014-09-02 14:32 [只看楼主] [划词开启]

        These are some of the top things that help us make better shopping decisions, according to new research conducted by eBay and Goldsmiths University.

        易呗网和金史密斯大学的最新研究表明,人们在购物时时可以选择一些好的东西来使自己做出更好的购物选择。

        In contrast crying babies, air conditioners and traffic noise leads us to make bad shopping decisions.
         与之相反地哭泣的孩童,空调和嘈杂的交通会使我们做出错误的购物选择。

        Consumer behaviour expert Patrick Fagan, at Goldsmiths University, said: "Any wine store owner will tell you that playing French music increases sales of French wine, but there is almost no research looking at this phenomenon online. This study has shown us some of the surprising ways that sound can help us make better purchasing decisions when we shop online, and some of the sounds we should avoid."

         来自金史密斯大学的顾客行为专家说,每个酒庄的老板都会告诉你在店内播放法国音乐有助于法国红酒的销量,但是在网上几乎没有对这个现象的调查研究。这项研究表明一些特殊的方法声音在我们

 网上物时可以帮助我们做出正确的选择,另一些声音我们要避免。
         Auction site eBay has launched the Sound of Shopping track to celebrate its 15th anniversary.
         易呗拍卖行已经发射了购物唱片来庆祝15周年店庆。
         The piece of music uses sounds scientifically proven to help people make better shopping decisions.
          一首科学的运用音乐的声音证实可以使我们做出更好的购物选择。
         According to the research, pop music on the radio make people feel so good that they are more likely to spend without getting "suckered" into bad deals.
         根据调查,收音机中的流行音乐使人们有一个好的心情来享受购物而不是陷入错误的购物选择中
         Less than a third (30.1%) made a bad purchasing decision while listening to pop music.
         当人们听流行音乐时只有不到百分之三十的几率会选择错误的商品。
         It revealed that classical music makes people overate a product's quality by 5%.
         当欣赏古典音乐时人们购买的物品数量会比平常时多百分之五。
        Surprisingly, listening to the football commentary while online has led to four out of five people making a rational shopping decision along with listening to news about the economy.
        令人惊讶的是在网上看足球评论时与看经济新闻时相比会有百分之八十的人做出合理的购物选择。

        We are more likely to part with our money while listening to the buzz of a restaurant because we associate the sound with "quality", it revealed.

        研究表明当我们在饭店欣赏爵士乐时我们会用掉更多的钱因为我们把声音和质量联系在一起了。

        It discovered babies crying and traffic put people in bad moods skewing how they assess value and quality and hearing birds singing and lawnmowers leads us to splashing cash on our gardens.

         研究发现孩子的哭声和杂乱的交通会使我们拥有坏的心情,不能对所买物品估计出正确的价值和质量而听到鸟鸣和割草机的声音会使我们花费大量的金钱。

        The sound of air conditioners and silence also affected shoppers judgements.
        空调的声音和安静也会影响购物者的决定。

        Academics explored how all these sounds affected the purchases by almost 2,000 online shoppers as part of the research.

        学术界调查了近20000个网店作为样本来研究声音是怎么影响人的。

分类: 英语
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